julieta mercerat

To introduce myself in a few words, I am Julieta, a passionate Trend Forecaster & Denim designer. I lived in Buenos Aires where I graduated as a fashion and textile designer and spent 4 years specialising in denim as a Jeanswear Product Manager at Tavex. I was in charge of denim collections, design and the portfolio strategy for denim & twill fabrics. I also participated in several fashion events as a speaker and trend consultant.

Currently based in Paris, I work as a consultant for companies looking to discover and showcase the latest innovations in the world of denim. I collaborate with WeAr Global Magazine as Denim Editor, with the Première Vision show as Denim Expert and Eco-Responsible Advisor, and with the consulting firm Be Disobedient as a trend forecaster.

As a professional, I am always looking towards environmental responsibility. I am convinced that design has a direct responsibility for the environmental impact of the product.

Speaker at industry events, and denim training at universities

Cool Hunter, trend reporting and content creation

Consultant and freelance denim designer for brands that want to improve their collections

Sustainable strategy consultant

© Julieta Mercerat 2024. all rights reserved.

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